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deliverability

2 posts

  1. 01
    dmarc3 min read

    The DMARC rollout playbook: none to reject without breaking mail

    Moving from p=none to p=reject is where most DMARC projects stall — usually from fear of blocking legitimate mail. Here's a staged, evidence-driven path to full enforcement.

  2. 02
    deliverability3 min read

    Google and Yahoo sender requirements: are you actually compliant?

    Since February 2024, Google and Yahoo enforce authentication, easy unsubscribe, and a spam-rate ceiling for bulk senders. Here's a concrete checklist to confirm you're meeting them.